This is an article that I am wrote to go in conjunction with an article that should be coming out on Archaic cannon soon. I hope you enjoy.
American
Idol: Why it lost it’s Shine.
In
2002 Fox created a show that captured America’s attention. As a
country we turned in weekly to American Idol to watch as everyday
people were turned into stars. Eleven years later Idol is losing
judges as quickly as it is losing viewers because it has been exposed
and has truly lost its shine.
For
years Idol lured us in with the promise that we could pick America’s
next pop artist. They showed us some bad auditions to let us laugh
and then empowered us by allowing us to vote weekly for the people we
liked. As the years have passed this formula has become stale and
because Idol was unable to create a brand they were never able to
make good on their promise to create an American Idol.
There
have been success stories: Kelly Clarkson, Jennifer Hudson, Carrie
Underwood, Fantasia, Clay Aiken. However even in these five it is
arguable that Kelly Clarkson and Jennifer Hudson are the only two
that have reached the “idol” status,creating a lasting career in
the ever changing landscape of pop. While Idol was the launching pad
for their careers few people remember that they got their start with
Idol considering their continued success came outside of Idol’s
shadow.
Unfortunately
three, four, five, stars are not enough when you consider what Idol
promotes and promises. Idol promised us the power to create the next
superstar by letting us hand pick them with our votes. Within the
hundreds of Idol finalist three making it big is not enough. Simply
put there is no interest in picking a star who is going to fade back
into obscurity.
Idol
is supposed to allow us to pick our next pop star. The next person we
want to follow, but because the show is a repeating cycle of
replaceable parts it is not that at all.
Picture provided by:www.buddytv.com |
Even with millions of viewers and a national platform few artists have made it huge after Idol. If anything the lack luster success stories illuminates just how volatile the music industry is. It really gives America a view into how difficult it is to create a musical superstar.
Idol never had a chance to create superstar after superstar because Idol is much closer to a bar or the Fox Theater than it ever was a record company. They are a stage a platform and because of the nature of the beast Idol was doomed to fail.
It may have taken a while but after twelve seasons we have finally truly seen that Idol can not truly deliver on its penultimate promise: create a lasting American Idol.
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